{"product_id":"veloura-womens-button-front-coat","title":"Veloura™ Coat | Elegant Button-Front Women's Coat \u0026 Warmth","description":"\u003ch2 style=\"text-align: center;\"\u003e\u003cstrong\u003eTimeless warmth with a refined, everyday silhouette\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eThe Veloura™ Coat brings together quiet elegance and real wearability. It keeps you \u003cstrong\u003ewarm\u003c\/strong\u003e through crisp evenings while holding a \u003cstrong\u003epolished\u003c\/strong\u003e line, made for daily wear and unhurried city walks alike.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0617\/1787\/2862\/files\/ezgif.com-video-to-webp-converter_1.webp?v=1759755253\" alt=\"Veloura Coat shown in motion highlighting its mid-length drape and button front\" style=\"display: block; margin-left: auto; margin-right: auto;\" width=\"400\" height=\"400\"\u003e\u003c\/p\u003e\n\u003ch3 style=\"text-align: center;\"\u003e\u003cstrong\u003eSoft fabric with breathable comfort\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe polyester blend feels smooth against the skin and strikes a careful balance between insulation and airflow. You stay \u003cstrong\u003ecomfortable\u003c\/strong\u003e without overheating, whether you are settled indoors or moving through the cold outside.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0617\/1787\/2862\/files\/veloura-mantel-beige-met-hoge-kraag-en-knopen-www.middo.nl.jpg?v=1759754278\" alt=\"Beige Veloura Coat with high collar and front buttons\" style=\"display: block; margin-left: auto; margin-right: auto;\" width=\"400\" height=\"400\"\u003e\u003c\/p\u003e\n\u003ch3 style=\"text-align: center;\"\u003e\u003cstrong\u003eMid-length cut for versatile styling\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe mid-length silhouette offers elegant coverage to the upper thigh. That length keeps the coat \u003cstrong\u003eversatile\u003c\/strong\u003e, pairing just as easily with casual looks as with something more tailored.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0617\/1787\/2862\/files\/veloura-mantel-rood-stijlvolle-lange-jas-met-knopen-www.middo.nl.jpg?v=1759754278\" alt=\"Red Veloura Coat styled as a long button-front coat\" style=\"display: block; margin-left: auto; margin-right: auto;\" width=\"400\" height=\"400\"\u003e\u003c\/p\u003e\n\u003ch3 style=\"text-align: center;\"\u003e\u003cstrong\u003ePractical design with clean details\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eA button front gives the coat a \u003cstrong\u003etidy\u003c\/strong\u003e, put-together look, while the long sleeves and half funnel collar add extra \u003cstrong\u003eprotection\u003c\/strong\u003e against wind and chill.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0617\/1787\/2862\/files\/veloura-mantel-blauw-lange-jas-bij-winkelraam-www.middo.nl.jpg?v=1759754278\" alt=\"Blue Veloura Coat worn beside a shop window\" style=\"display: block; margin-left: auto; margin-right: auto;\" width=\"400\" height=\"400\"\u003e\u003c\/p\u003e\n\u003ch3 style=\"text-align: center;\"\u003e\u003cstrong\u003eInspired by modern Asian fashion\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe minimalist design draws on Japanese and Korean casual style. It blends \u003cstrong\u003esimplicity\u003c\/strong\u003e with quiet refinement, settling comfortably into almost any occasion.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg alt=\"Pink Veloura Coat worn at a cafe\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0617\/1787\/2862\/files\/veloura-mantel-roze-lange-jas-bij-cafe-www.middo.nl.webp?v=1763981025\" style=\"display: block; margin-left: auto; margin-right: auto;\" width=\"400\" height=\"400\"\u003e\u003c\/p\u003e\n\u003ch4 style=\"text-align: center;\"\u003e\u003cstrong\u003eProduct specifications\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e Polyester blend\u003cbr\u003e\u003cstrong\u003eLength:\u003c\/strong\u003e Mid-length, approx. 65 to 80 cm depending on size\u003cbr\u003e\u003cstrong\u003eClosure:\u003c\/strong\u003e Front button fastening\u003cbr\u003e\u003cstrong\u003eCollar type:\u003c\/strong\u003e Half funnel collar\u003cbr\u003e\u003cstrong\u003eSleeves:\u003c\/strong\u003e Long sleeves with straight cuff\u003cbr\u003e\u003cstrong\u003eFit:\u003c\/strong\u003e Relaxed, comfortable cut\u003cbr\u003e\u003cstrong\u003eSizes:\u003c\/strong\u003e S to 3XL (see size chart); chest measurement determines your size\u003cbr\u003e\u003cstrong\u003eHighlights:\u003c\/strong\u003e Lightweight, breathable, easy to combine\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0617\/1787\/2862\/files\/veloura-mantel-maattabel-met-borst-en-lengte-in-cm-www.middo.nl_f665b024-b602-4b6b-9514-47bb475d0d47.jpg?v=1763980978\" alt=\"Veloura Coat size chart showing chest and length measurements in cm\" style=\"display: block; margin-left: auto; margin-right: auto;\" width=\"400\" height=\"400\"\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg alt=\"Veloura Coat styling reference image\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0617\/1787\/2862\/files\/ChatGPT_Image_17_dec_2025_15_56_09.png?v=1765983424\" style=\"display: block; margin-left: auto; margin-right: auto;\" width=\"400\" height=\"400\"\u003e\u003c\/p\u003e\n\u003ch4 style=\"text-align: center;\"\u003e\u003cstrong\u003eFrequently asked questions about the Veloura™ Coat\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eIs this coat suitable for everyday wear?\u003c\/strong\u003e\u003cbr\u003eYes. It is designed for daily wear through colder seasons and stays comfortable across a range of activities.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow should I clean the coat?\u003c\/strong\u003e\u003cbr\u003eWipe with a damp cloth or have it professionally dry cleaned to keep the fabric in top condition.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDoes the half funnel collar block the wind well?\u003c\/strong\u003e\u003cbr\u003eYes. The collar sits comfortably around the neck and holds cold air at bay effectively.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCan I wear layers underneath?\u003c\/strong\u003e\u003cbr\u003eYes. The relaxed fit leaves room for a sweater or blouse underneath without feeling tight.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIs the coat heavy to wear?\u003c\/strong\u003e\u003cbr\u003eNo. It is lightweight, which keeps it comfortable even over long stretches of wear.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0617\/1787\/2862\/files\/veloura-mantel-grijs-lange-jas-tussen-herfstbladeren-www.middo.nl.jpg?v=1759754278\" alt=\"Gray Veloura Coat photographed among autumn leaves\" style=\"display: block; margin-left: auto; margin-right: auto;\" width=\"400\" height=\"400\"\u003e\u003c\/p\u003e","brand":"Middo","offers":[{"title":"Brown \/ S","offer_id":54112865583441,"sku":null,"price":59.95,"currency_code":"EUR","in_stock":true},{"title":"Brown \/ M","offer_id":54112865616209,"sku":null,"price":59.95,"currency_code":"EUR","in_stock":true},{"title":"Brown \/ 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